In this step-by-step guide, we'll show you how to deploy Analytics via tags in Google Tag Manager and add the necessary code to your Shopify store. 


To get started, head to your Shopify Admin and navigate to Online Store > Preferences > Additional Google Analytics Javascript.


Make sure to use your own Google Analytics Account Tracking ID that starts with UA-. We've included an example configuration below to help guide you.


Don't forget to tick the Use Enhanced E-commerce box if you want to enable enhanced e-commerce in Analytics (although this isn't shown in the example). 


Follow this straightforward process and you'll be up and running with Analytics in no time!